BOISE, Idaho (March 29, 2021) — Evoca, a revolutionary next-generation television service, today announced a new initiative, Evoca Learn. In addition to its lineup of 60+ traditional entertainment, news, and sports channels, Evoca Learn will curate 24-hour educational programming and is committed to contextualizing classroom learning, deepening understanding, helping students identify and connect with career paths, and fostering a lifelong dedication to learning.
The first program to launch under the Evoca Learn umbrella is the Field Trip Channel, which will broadcast live experiences and additional content to classrooms and family rooms in each Evoca market. Kids and families will soon be able to experience live educational events, competitions, and festivals, while exploring new environments and meeting experts from a variety of fields and industries.
The Field Trip Channel will be offered free in markets where Evoca operates and is part of a new educational initiative in partnership involving educational providers, cultural institutions, community organizations, governments, and employers. As Evoca grows across the country, the Field Trip Channel will partner with local institutions and organizations for custom programming. For more information about Evoca Learn, visit evoca.tv/learn.
“Field trips are critical for learning, but funding has been on the decline and some schools have eliminated them entirely,“ said Evoca President and CEO, Todd Achilles. “Virtual and hybrid experiences are increasingly common, and we saw an opportunity to expand the reach for this educational content for kids as well as adult continuing education, upskilling, English language learning, and more. We see some gaps in this type of education across the US and are working with partners to create channels that meet these needs within our communities.”
Evoca harnesses the power of ATSC 3.0 – America’s newest broadcast TV standard – to provide subscribers unmatched audio and video clarity and a variety of quality, must-watch TV programming. The service includes a growing lineup of high-quality, high-definition programming via proprietary receiver (called “Scout”) to access live local sports, news, weather channels, as well as some of the most popular video-on-demand programming. An early access program launched in Boise in 2020, with additional markets to follow in 2021.
Evoca is a totally new paradigm for TV delivery that is cheaper, more efficient, and offers a superior picture to legacy providers. The FCC has granted ATSC 3.0 permission to just over 20* TV stations across the US, two of which are operated by Evoca. The service launched first in Boise, Idaho, with plans to reach tens-of-millions of U.S. households over the next few years. Evoca is owned by Edge Networks, a team of passionate innovators dedicated to giving all Americans access to the world’s best technologies.
*Movies and shows presented in 4K resolution as available.
Zebra Partners on behalf of Evoca