Statistics

With more than 301.6 million subscribers globally, Netflix has firmly established itself as a leader in the streaming world.  In the U.S., it has over 81.44 million subscribers, with a 21% share of the SVOD market, making it the second

Amazon Prime Video leads the U.S. streaming market with a 22% share, closely followed by Netflix at 21%. Meanwhile, Netflix maintains a strong presence in the United Kingdom, with 27% of the market share.  Streaming now accounts for 36% of

For years, cable TV was the go-to option for entertainment, live sports, and catching up on the news. But things have changed these days; fewer and fewer people in the United States and worldwide are sticking with cable. The shift

NBCUniversal’s streaming service, Peacock has steadily grown in the competitive streaming world. As of 2025, Peacock has grown to 36 million subscribers, with numbers expected to keep climbing as more people shift to streaming for their entertainment.  Peacock now accounts

The number of PayTV households in the United States is projected to drop to 49.6 million in 2025 from the 2024 figure of 53.3 million. Besides, the number of households with pay-TV services in the United States declined by 31.22%

Adults and teens all have reached an average screen time that is quite alarming. On average, 1/4th of the day is spent by an individual facing a screen daily. That is equivalent to the time that some people sleep in

Recent trends and preferences have pushed users to watch their favorite movies and TV shows away from cinemas and on OTT platforms. This has resulted in a significant increase in subscribers. Over 65% of the global population consumes OTT content,

On average, teens spend 8 hours and 39 minutes on screens daily. This time spent on screens increased by 29.75% compared to 2015.  The data also highlights that screen time for teens is increasing at an alarming rate. In fact,